It started as a fairly subdued evening for the University of Wisconsin-River Falls (UWRF) contestants. They had not won a team category until the final breed, the Red & Whites
Over 200 judging team members and coaches arrived at the Hoard’s Dairyman Farm on Sunday morning at 9:00 a.m. to judge a class of Guernsey four-year old cows
National Farmer’s Day is October 12, and it’s a chance for us in agriculture to connect with our dairy-loving consumers and showcase real life on the farm through our social media channels
As consumers continue to drive the market based on fear and misinformation while manufacturers continue to bend to their will, the dairy industry will continue to see useful technology challenged and marketed...
Remember when everyone used to tell you that having a farm blog was a priority — before social media was all the rage? Are farm websites and blogs worth the time to build today?
It’s becoming increasingly obvious to me that what we’re doing right now in the dairy industry isn’t working. If it were, family farms wouldn’t be selling out at such an alarming...
Wisconsin’s Marathon county was a logging community until the late 1800s. At that time, farmers permanently settled in the area, pulling up tree stumps and planting crops to feed their livestock
“Where are our consumers spending time on social media?” I get this question a lot from farmers and dairy industry communication professionals during my training sessions
I spent many hours last week on a bus while attending the National Jersey Convention. Driving through the curving roads of Wooster County, Ohio, to check out Amish Country, farmland, and stopping at several...
On June 2, the 2018 edition of the Cal Poly Classic Sale brought alumni and supporters to the Central Coast where the sale averaged an impressive $4,784.38